Author: Scott Hastie

Powtoon Review: Animating Your Podcast

Do you find it a bit tricky to explain your podcast to your friends, or to sell to new listeners? Sometimes you can have a podcast which is pretty complex, and that’s fine. Writing a bio description might be tricky so you may want to think outside the box about how you sell it. Animating your podcast can be the perfect way to do this. Animating your podcast can be the most colourful and dynamic way to promote it to new people. And Powtoon is the perfect tool to do so with. Animating Your Podcast With Powtoon If you’re...

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Recording Environment | Podcraft 1008

On today’s episode of Podcraft we’re taking a look at something that’s super important. However something that you might not naturally consider. Your recording environment! By this, we mean the place you decide to record and how all of the factors around you can come into play. Recording Environment The recording environment goes hand in hand with last week’s episode all about your recording set-up. You’ll need one spot on to get the other spot on too. Below you can hear episode eight of season 10 of Podcraft. With this season, we’re revisiting our first season, which covers the...

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Your Podcast Recording Set-Up | Podcraft 1007

We know that one of the biggest barriers you might have stopping you creating your podcast is worrying about how to set-up your equipment. We’re going to go through how to get your show on tape, how to set-up everything you need to record your perfect podcast. And we’re going to cover recording online, and the set-ups for that. Your Recording Set-Up Below you can hear episode seven of season 10 of Podcraft. With this season, we’re revisiting our first season, which covers the first steps to releasing your podcast. If you’ve missed any episodes, you can check out:...

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Promote Your Podcast With Instagram

Despite podcasts being something you listen to, one of the key ways of promoting your show is through online social media. And this can include pictures. Instagram has become people’s go to destination for pictures – and let’s face it, everybody loves snapping selfies in 2018. In fact, as of last September, the app has over 800 million users, and garners 3.5 billion likes per day. That’s a lot of potential new listeners for your podcast! Benefits Of Social Media Promoting your podcast is important in helping you reach new audiences from outside of your own social circle. There...

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Planning & Scripting Your Episode | Podcraft 1006

Winging it is certainly a skill, but there’s also something to be said for great planning & scripting. It can be the difference between a listener feeling really engaged with your podcast and thinking it’s a bit of a waffle. Podcast: Play in new window | DownloadSubscribe: Android | RSS Planning & Scripting In the sixth episode of our tenth season of Podcraft, we look at the best ways to plan and script your show. If you’d like to catch-up on previous episodes, you can check out: Benefits of running a podcast What are you podcasting for? Who are...

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How To Do Podcast Sponsorship

If you’ve daydreamed about making your perfect podcast, I bet you’ve also thought about making money from it. This doesn’t need to be a dream! It might take you a good while to be rolling around in Lamborghini’s with stacks of money in your pockets off Podcast money. But people have made a living from it. The way you make money is through sponsorship. Take a listen to any popular podcast you check out on iTunes or any good podcasting host site, and you’ll usually hear adverts. These make those podcasts money. Achieving podcast sponsorship might seem like a...

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How Long and How Often? | Podcraft 1005

There’s no doubt that you’re recording a podcast about something you love. And therefore you can probably talk for days all about your topic! However, you only hold your listener’s attention for so long. So how do you figure out what the best length is? And how often should you give your listeners new episodes of your podcast? How Long and How Often? There’s no one correct method of figuring out how long and how often your podcast should be made. Below you can hear episode five of season 10 of Podcraft. With this season, we’re revisiting our first...

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How to Make your Podcast Cover Art Using Canva

Despite your podcast being audio, one of the key questions you should be asking yourself when planning to publish, is how it will look online. You’ll no doubt be listing your show in Apple Podcasts, and you’ll certainly want to make it available in as many places as possible. Before you start submitting to podcast directories though, you’re going to need cover art.  An excellent and popular tool for creating visual designs is Canva. What Makes Good Cover Art? Let’s chat about what our aims should be ahead of using Canva. What makes good cover art? Your audience are...

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Formats And Approaches | Podcraft S10E04

In the fourth episode of our new Podcraft season, we talk formats and approaches. You’ll need to consider which kind of format you’d like your podcast to be when beginning to plan out your podcast. And you’ll need to work out the approach you’re going to take to get you there. Let’s run through the different kinds of formats commonly used in the wonderful world of podcasting. Podcast: Play in new window | DownloadSubscribe: Android | RSS Formats And Approaches Solo The benefit of running a podcast solo is that the logistics are simple. You’re the full owner and...

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Who Are You Podcasting For? | Podcraft S10E03

In this episode of our tenth season of Podcraft, we continue to explore the first steps in launching your own podcast. This week we focus on audience. We talk about who you should be podcasting for and how to find out who your audience is. Podcast: Play in new window | DownloadSubscribe: Android | RSS Who Are You Podcasting For? An Avatar is your ideal listener. A persona you give to the person you’re making your podcast for. This is something every business will create so they know who they are selling to. Who are they? Give them a...

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