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10

The 10 Commandments of Podcasting | PodCraft

Hosted by: Matthew McLean

Matthew is an audio drama writer and producer who enjoys talking about podcasts. He makes the tea at The Podcast Host, and is a loyal servant of adopted house rabbits.

Some might call this a “Pet Peeves” episode, but you can also think of them as “Growth Opportunities”.

Are you doing some things that might be costing listeners to drop off and unsubscribe? Or is your show set up in the way that it's really hard to even find listeners in the first place? Then you might want to check yourself against our 10 Commandments of podcasting (of which there's actually 14. Thou shalt not be able to count to 10, and all that…)

There are a few exceptions, qualifiers, caveats etc, which we talk about in the episode.

  1. Thou shalt not have an extra long theme tune
  2. Thou shalt not spend 10 hours editing an episode
  3. Thou shalt not do a podcast that's “for everyone” about “all sorts of stuff”
  4. Thou shalt not cram too much into your cover art
  5. Thou shalt not make your listener adjust volume levels more than once in an episode
  6. Thou shalt not ask an interviewee to introduce themselves
  7. Thou shalt not open your episode with an apology
  8. Thou shalt not over-complicate your gear too early (or ever!)
  9. Thou shalt not ask for reviews or Patreon support before delivering any content
  10. Thou shalt not use copyrighted music for “7 seconds” or for “fair use”
  11. Thou shalt not only share links to places like Apple Podcasts or Facebook
  12. Thou shalt not call your episodes “podcasts”
  13. Thou shalt not put the onus of growing your show on others
  14. Thou shalt not “wing it”

Resources Mentioned

If you've realised you're doing any of the above, and are won over to changing your ways, here are some useful resources…

Discussion:

  1. Thomas Townley on 14th June 2019 at 12:50 am

    I break your commandments and place them in an ark, later to melt your face with.

  2. Colin Gray on 14th June 2019 at 2:00 pm

    I look forward to some ark-based, face melting goodness Thomas! 😀

    Do you go electronic or semi-acoustic….?

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Written by:

Matthew McLean

Matthew is an audio drama writer and producer who enjoys talking about podcasts. He makes the tea at The Podcast Host, and is a loyal servant of adopted house rabbits.

June 12th 2019