What If My Topic Is Dry? | Podcraft 817

The ins and outs of employment law might not sound like the most entertaining topic in the world to most people. But Blackadders Solicitors here in The Podcast Host’s hometown of Dundee are building a dedicated and enthusiastic following around their show Employment Lawyer In Your Pocket.

In this episode I’m chatting with one of the show’s presenters, Jack. Business-based podcasts tend to predominantly be digital marketing-style shows, so I wanted to get the perspective of someone who was podcasting about something a bit more tangible.

I wanted to find out why they decided to do a podcast, what results they’ve had from it, and if they’ve been surprised by the reaction. On top of that, how have they sought to make their topic interesting and easy to listen to?