Another week means another episode of Podcraft! This is the show about everything podcasting, from equipment to interview skills and everything in between. This week for you we have a few different things. We’ve got a quick question via voice that Joe Kearny sent us in via SpeakPipe. We’ve also got a voice message from Freek Zilvold
The Podcraft™ Podcast
PodCraft™ teaches the entire Art of Podcasting, from launching your show, to growing your own (or your company’s!) legion of fanatical fans.
Podcast Listening Apps – and should you be listening to LESS podcasts!? PodCraft S11 E09
A bit of a bonus episode to bring down the curtain on our Podcast Equipment Series. You put a lot of work into creating your episodes, so let’s have a chat about where (and how) your end product is actually consumed. This episode starts with a discussion about why you should consider listening to less
The 10 Commandments of Podcasting | PodCraft
Some might call this a “Pet Peeves” episode, but you can also think of them as “Growth Opportunities”. Are you doing some things that might be costing listeners to drop off and unsubscribe? Or is your show set up in the way that it’s really hard to even find listeners in the first place? Then
Monetising your Podcast through Affiliate Marketing | S5E02 Podcraft Podcast
Now we’re we’re into the detail of Series 5, exploring in-depth the range of monetisation methods for podcasting. Today, it’s affiliate marketing, and how you can use affiliate deals to monetize your show. Affiliate marketing is a great one to start with, I think, because it really is available to anyone, right away. Podcast affiliate marketing
Creating Memorable Shortlinks on a Podcasting Website with Pretty Link
The PodCraft Podcast: Series 3, Episode 6 This week, we’re on to enhancements. We’ll talk about the extra tools that you can add to your Podcasting website that will really help to entrance your audience, and keep them coming back for more. The first of these is a vital tool called Pretty Link: it allows you
Keeping Your Podcasting Website Secure: WordPress Security Essentials
The PodCraft Podcast: Series 3, Episode 17 Today we’re looking at security – not the most sexy of subjects, but vital if you want to run a good Podcasting website long term, and particularly if you want to make a living from it. WordPress itself is not an insecure platform, but it’s massive popularity makes it
Launching a Podcast: Designing Your Podcasting Strategy, from Audience to Aims
This is Series 4 of PodCraft, where I’m exploring planning and presenting your Podcasting content. It’s time to concentrate on the message! In this episode we’re starting the content planning process with first principles: what does your podcast do? This is going right back to basics and defining our Podcast, including our who we’re speaking to (our
Why You Need a Mailing List for Your Podcast & How to do it
The PodCraft Podcast: Series 3, Episode 12 In this episode we’re talking mailing lists. If you’ve investigated online marketing at all in the past, then no doubt you’ve come across the concept of mailing lists. If not, then you’re about to discover one of the most important aspects of growing a great audience on the web,
Monetising Your Podcast Content with WordPress
The PodCraft Podcast: Series 3, Episode 20 In the final episode of the series, I’m talking monetisation. Now, before you start telling me off for using a dirty word, I think it’s pretty reasonable to think about getting something back from the effort you put into Podcasting. This is all dependent on giving huge value to
Creating Compelling Calls to Action on Your Podcasting Website
The PodCraft Podcast: Series 3, Episode 11 In the 11th episode of series 3 we’re talking calls to action. A call to action is an element of any page on the web that tries to convince a user to do a certain thing. This might be to buy a product, or to sign up to a