Introducing Themes or Templates
Is Web Design Affordable?
Web design is an established profession, and there are legions of designers out there that will create you a great looking website for a fee. In some cases this is well worth it. For your money you’ll get a sleek, professional and, most importantly, unique design for your site. For many big businesses and established companies, no less than this will do.
But, there is an alternative. These same designers have another outlet for their skills, and it’s called templating. Templates are your route to a great looking website, for little to no cost.
The Cheaper Alternative: WordPress Templates
WordPress templates come about when designers create great looking website designs and, instead of selling them just to one individual for a large fee, they’re released as templates available to the whole world.
Templates cost a fraction of the amount a custom website design would, but you sacrifice a little bit of individuality. This is because there may be other sites out there using the same one. Luckily, though, many quality templates come with a large amount of customisation options so you can still inject your own branding, colour scheme and other options to create a mostly unique and highly attractive site.
How Much Do WordPress Templates Cost?
The best thing about templates is that many come completely free of charge! Designers often release free versions of templates, hoping that you’ll upgrade to ‘Pro’ versions in future. Or designers may release free templates to increase their exposure, hoping to earn more work.
Whatever the reason for their release, there are a huge range of free, quality templates out there, ready to use. Have a look here for at least one directory: Smashing Mag WP Themes.
But, often it's worth paying for a template, for the extra quality, tools and support they provide.
A good template generally cost at least $40 or $50 and can go upwards of $100. If you're serious about your site it's definitely worth buying a professional template, and I'll look at why later on in this guide.