Podcast Equipment is our most visited website category here at The Podcast Host. That's what led us to running the ‘Grand Gear Survey' of 2017/18.
The results of the 2018 survey can be found here. But, of course, we wanted to get the latest data, so we recently ran an updated survey for 2019. All with the aim of capturing an updated picture of the podcasting gear-scape, right, now.
But what's the purpose of this? After all, having top-of-the-range equipment doesn't necessarily mean you'll have a brilliant podcast. There's a lot more to it than that. We saw some great case studies proving this in our recent article on Podcast Setups.
So the purpose definitely isn't to try and shame you into buying a bigger or better mic. On the contrary, you'll see from the stats below, that most folks are running their shows with pretty modest setups.
One of the main reasons for running this again, was that podcasters love gear, and stats related to it! Mainly, it's out of a genuine curiosity for this sort of thing.
And another reason was to say thanks to our readers, by running a prize draw for everyone who entered. We'll have more on that in the coming days!
Anyway, let's get on to these podcast equipment stats. We had 330 responses, here's the data…
It's the one piece of kit you absolutely can't podcast without – the microphone.
Grow your Audience with 88 Growth Tactics in 1 Book
Ready every single podcast growth method we know! Quick, actionable tasks that you can tick off and grow your show steadily, every single week.
We have our Best Podcast Microphones roundup, put together based on our own experiences and opinions. But what are you using?
Top Microphone Brands
Here, we asked the question “What make is your main recording microphone?”
Last year, this title was taken by Blue, but they were de-Throned this year by RODE.
Here's the full list of makes mentioned in the survey, from highest to lowest.
- Audio Technica
- Electro Voice
Participants were also asked if they owned any other makes of microphone. The top 5 brands for ‘backup' mics were Blue, Zoom, RODE, Audio Technica, and Shure.
Top Microphone Models
Here, we asked the question “What exact model of mic do you own (if known!)?”
This was to do with mic build and functionality. Here, we learned that 33% of participants were using USB microphones.
We also learned that 35% of folks know that they're using a dynamic mic, whilst 29% know that they're using a condenser mic.
Note: before you write in, we know these aren't mutually exclusive – plenty are using a USB Condensor mic, for example! It just made sense to combine these stats on ‘type'.
Here, we asked the question “Do you have a stand for your mic?”
13% of folks aren't using any sort of stand. That initially sounds quite high. Remember, though, some are using lavalier mics that pin onto clothing. There may be others whose USB mic and mic stand are all one piece of kit, prompting them to answer “No” here.
The most popular type of mic stand was the trusty boom arm, coming in at 42%.
You can read more about our favourite boom stands here.
Here, we asked the question “Do you use a pop filter or windscreen?”
20% of folks get sent to the naughty step here for not using any plosive protection. We'll give them the benefit of the doubt though and say that they're probably using mics with “built in” pop filters (do those ever really work?), OR they have incredible mic technique.
The pop filter took 36% whilst the foam windscreen got 26%. Props to those super cautious folks in the 15% bracket who're using both!
Find out more about pop filters and other podcasting accessories here.
Enough about mics then. What about some podcast equipment stats based around listening back to your audio? Either during recording, or afterwards in the editing phase.
Here, we asked the question “Do you record with headphones on?”
26% of people obviously like to live dangerously by assuming that the recording is all going well. This is the podcaster version of a free climber or skydiver. They'll learn the hard way…
Here, we asked the question “What do you use to listen back when editing?”
The strong winner here, in at 74%, was headphones. 15% use their normal computer speakers, whilst the audiophiles and their studio monitors come in at 9%.
We've talked extensively about microphones already. Though you might own a microphone, you still need something for that microphone to record in to. That was the purpose of this part of the survey.
This was a close one with 48% of folks answering yes, whilst 47% said no.
Here, we asked the question “What do you record into?”
A chunky 67% are recording straight into their computers, using software like Audacity or Audition, a web app like Alitu, or call recording software. This could be directly through a USB mic, or they may be running an XLR mic in through a USB interface like the Focusrite Scarlett 2i2.
25% are recording into digital recorders. Here, they may be recording directly into the recorder with no other gear, or plugging in an XLR mic, or bringing their audio in from a mixer or interface.
Recording Additional Content
Here's a couple of questions on the creation of additional content along with podcast recordings.
Here, we asked the question “Do you video record your podcast?”
17% of participants look to be dabbling in a bit of Youtube. I wonder if they're the good looking ones amongst us?
And finally, we asked “Do you broadcast live during your recording?”
10% of brave souls said yes. They obviously thrive on the thrill of “going live.” I just hope they're sure to edit out the bits where they say hello to everyone in the chatroom during a recording session!
Summary: Podcast Equipment Stats in 2019
So there we have it, that's your fill of podcast equipment stats for another year.
Any key takeaways? Well, Blue might've lost their crown to RODE as the most popular mic brand, but the Blue Yeti is still the most commonly used mic model. RODE does have a lot of different mics on the market (all with very similar names) so they had a pretty split vote on that front.
Aside from that, direct-to-computer is comfortably the most popular recording method. It's likely that this is due to so many folks running remote interview podcasts, and using various types of call recording software.
And more people are doing video than doing live broadcasting, but both remain relatively uncommon in the grand scheme of things. It's clear that most podcasters enjoy recording their shows hidden away in a dark cupboard, safe in the knowledge they can edit out all their mistakes afterwards!
Need Podcasting Help?
Finally, although we've just spent all this time talking about podcasting equipment, podcasting really isn't about the equipment. There's a lot more to it than that – your content and topic, to name but two other key areas.
We can help you with all aspects of podcasting over at The Podcast Host Academy. There, you'll find all our courses on everything from equipment and editing to promotion and monetisation. There's also a tonne of downloadable resources, checklists, and guides, an active community, and we run regular live Q&A sessions so you'll never get stuck on anything again!