Many organizations today are finding new and innovative ways to use technology to their advantage. Podcasting sermons is one of the newest trends, and many ministers are now creating church podcasts for their congregations.
Although in the past, community residents were limited to enjoying sermons given in local houses of worship, podcasting for churches, whether Christian or any other religion, has now become easily possible.
Religious Podcasting allows followers to listen to mass or sermons while travelling, or at their own convenience. And with simple and easy podcasting tools readily available, Christian Podcasts, or those for any religion, are really simple to create.
Creating Your Religious Podcast
The first step when creating a religious podcast is to record the sermon or the material. There are many software programs available that offer excellent quality for recording. Equipment is often a barrier at this point, but the setup can be very simple. You'll need nothing more than a digital recorder and a lavalier microphone. You can even get lav mics that'll record directly into your smartphone – just remember to stick your phone on silent if recording this way!
Many churches and religious organizations already record their sermons. If that's the case for you, then the bulk of the work is already done.
The next step is to get the audio podcast-ready. Sure, you could just upload it as-is. But a few extra steps can help your show stand out amongst the others in your space.
Introduce & Close Your Episodes for New Listeners
It's worth recording a separate intro and outro to ‘bookend' your sermon. This means new listeners who find your show will know who you are and what to expect, as opposed to just being dropped into a recording with no context.
What About Editing & Producing a Church Podcast?
You're probably busy enough without adding too many other steps to your workflow. But there are tools out there that can simplify this process, meaning you get all the benefits of having ‘broadcast quality' audio with consistent volume levels throughout, without spending a tonne more time on it.
Record. Edit. Publish. All in one Tool.
Alitu records calls, solo segments, cleans up your audio, adds music & transitions, helps you edit & publishes right to your host.
One such tool is Alitu, which automates all of the cleaning up, levelling, and post-processing for you. You can also record your intro and outro segments directly into Alitu, build your episode in there, and publish it directly from within the Alitu interface.
Why Stop With Sermons?
If you're using Alitu, you can record remote interviews and conversations with pastors, ministers, and peers all around the globe. These can make for excellent additional episodes to enhance your main content. This route also enables you to keep putting out episodes in periods where physical gathering in your church is not possible.
Add Some Music?
A few seconds of music at the start and end of your episodes add that final layer of polish to your church podcast. You can't use copyrighted material, but there are a few good places to find podcast music that's safe and legal to play on your episodes. In fact, we run a free podcast music library ourselves, so check out the link there for more details on how to use, and how to give credit.
Uploading & Publishing a Church Podcast
Once your first episode is ready for the world to hear, you'll need somewhere to upload it. If your church has a website, you can upload it directly onto there, but this isn't recommended.
Instead, sign up with a dedicated podcast hosting provider. You can get a great hosting package for the price of a couple of sandwiches per month. Your hosting account is where you fill out all the show's details – the title, the description, and you upload the cover art, too.
Once you've created your show inside your hosting provider of choice, submitting to directories and apps is a one-time process. Going forward, each time you publish a new episode, it'll be pushed out to all of these listening platforms automatically!
Promoting Your Church Podcast
While many people are interested in listening to religious podcasts, they can have trouble finding them. Proper promotion is important. Placing notices in bulletins, newsletters, and the church's website are some of the best ways to reach your existing (in-person) audience. Feel free to link to our handy guides that'll help your congregation find and access the show.
- What is a Podcast?
- How to Listen to a Podcast
- How to Subscribe to a Podcast
- Best Podcast Listening Apps
If you get creative in your sermons with real-life anecdotes, you can maybe even work in the story of how you've started a podcast, and everything you've learned so far.
Promotion doesn't stop with your existing audience though – far from it. There's no limit on the size of your following when it comes to podcasting. If you want a deeper dive on getting the word out there and boosting those numbers, check out our article on podcast promotion, as well as our ‘ultimate guide' book, Podcast Growth.
Growing (& Keeping) Your Audience
A key factor in the long-term success of your church podcast, though, will be subscribers. You always want to encourage your audience to ‘subscribe' or ‘follow' (assure them it's all free!) the podcast on their listening app of choice.
The ability to ‘subscribe' or ‘follow' the podcast is an “everybody wins” benefit. It means nobody will ever miss an episode, even if they don't check back to the church website or social media channels on a regular basis. After subscribing to the podcast, users will automatically receive new sermons and material as soon as they are published. They don't have to do anything to download the material.
Your Church Podcast in Other Mediums?
Additionally, churches can choose to record video, for those who enjoy watching a sermon instead of just listening. The audio track can easily be re-purposed from that video so that you offer both mediums. It's a great way to cater to people's personal tastes. You can find out how to record in that manner in Chapter 7 of our Content Stacking series. See also our post on How to Put a Podcast on YouTube.
Next Steps in Creating Your Church Podcast
Choosing to podcast your sermons is a great way to reach a larger audience and many churches are now taking advantage of this limitless content delivery method.
Finally, we mentioned Alitu during the creation section of this guide. Alitu is the ‘Podcast Maker' web app that lets you record, edit, produce, and publish your episodes all from its simple-to-use interface. If you think Alitu could be the driving force behind your very own church podcast, you can try it out free for 7 days.