THE ULTIMATE PODCASTING
The Equipment, Tools & Software
We Use & Recommend
Colin started The Podcast Host back in 2011, with the aim of helping as many people start podcasting as possible. One of the biggest barriers to that is equipment, software and tools!
So, this page is designed to bring together all of the resources we love in one easy-to-find place. No matter what stage you’re at, you can find the tools you need here.
PART 1: PODCAST EQUIPMENT
Your mic is your best friend. It's the single most important part of your kit. Keep it simple to start with, then upgrade only if you need to.
Digital Recorders for Podcasting
Digital recorders offer flexibility in location, and add reliability, avoiding software crashes or glitches during recording. You'll see we're fans of the Zoom range, and use them for everything!
Mixers add a lot of complexity, and they're certainly not needed. But, they do bring a few benefits, from quicker workflows to mix-minus setups.
Video is great for running Skype interviews, live broadcasting your podcasts or recording episode highlights for YouTube. Here's how to capture it.
PART 2: WEB & MEDIA HOSTING
Web Hosting Service
It’s a good idea to have a website of your own for your podcast. It means you control how you grow and monetise the show, long term. Thankfully it’s really easy to set up!
A podcast hosting service takes care of storing your audio files. They can also create an RSS feed, which is needed to submit to Apple Podcasts or other directories. We have 3 main recommendations for you:
PART 3: SOFTWARE & APPS
Podcast Recording / Editing Software
Sometimes called a DAW (Digital Audio Workstation), this is an application where you can record and edit your podcast.
Online Calling & Recording Software
If you want to Podcast with a remote host or inteviewee, you need software to run & record the call. Here’s our favourites.
PART 4: PODCAST MUSIC & MEDIA
Podcast Music & Sound Effects
Most shows include at least a theme tune, and many include music beds and sound FX to add to the mood. You have to pay for the good stuff – here’s where to find it.
PART 5: PROMOTING & GROWING YOUR SHOW
One of the best things you can do to grow your Podcast long-term is to start an email list. Get your listeners signed up and you can tell them about new episodes, ask them for feedback and get their help in sharing your show.
Running optin forms & leadmagnets to sign people onto your list. SumoMe creates email optin forms for your website, which can then add to your Convertkit list. You can have forms, optins, leadmagnets, popups, and more running in minutes.
Delivering emails to your list & delivering automatic email sequences. We use Convertkit for our own newsletter. It’s super-easy to set up, and offers tonnes of options to automate newsletters, segment your users and a lot more.
Social Media & Audience Management
We all know social media is great for growing and engaging with your audience, but it’s overwhelming. Here are the tools we use to make it easier.
Create an automated, recycling queue of posts to Twitter, Facebook, LinkedIN. Smarterqueue cycles through our queue of 500+ posts, promoting all of our old and new content on a regular schedule. Brilliant!
Welcome new users, members or list subscribers with video. We’re using this to engage with our new members through quick videos, as soon as they join up. It helps them know us, trust us and become fans of what we do!